New Delhi: The Department of Financial Services in the Ministry of Finance is rolling out an intensive three-month-long campaign from today, April 1 to achieve saturation under Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY) and Pradhan Mantri Suraksha Bima Yojana (PMSBY).
Camps will be organised at the Gram Panchayat level across all districts in the country by the banks with the active participation of the State administration and other Ministries of the Government of India to ensure that the benefits of the two schemes reach the masses. Chief Secretaries of States and UTs, Chairman, MD, and CEOs of Public Sector Banks have been advised to extend full support during the campaign. Lead District Managers will lead the campaign in consultation with State level Bankers Committees of the States and UTs and District Magistrates or Collectors of the Districts. Line Ministries of the Government of India have been advised to utilise their field functionaries for
the identification and mobilisation of the Scheme beneficiaries for enrolment.
All Nodal Officers from the Department of Financial Services have been instructed to participate in the special State Level Bankers Committee meetings and to undertake field visits for monitoring the Gram Panchayat level saturation campaign. The two social security schemes of the Government of India are aimed at providing life and accidental insurance coverage to the citizens, especially the marginal sections of society.
PMJJBY provides insurance cover of two lakh rupees in the event of death due to any reason whereas PMSBY provides accidental insurance cover of two lakh rupees for death or full permanent disability and one lakh rupees in case of partial permanent disability. The two schemes provide much-needed financial support to the subscribers and their families in such eventualities.