With technological advancements such as the introduction of IoT, AI and OTT platforms, the Indian media landscape is continuously evolving while opening up new career avenues for the millennials. According to reports, the media industry is expected to grow at 13.10% CAGR and touch the mark of US$ 39.68 billion by the year 2023. Most of the growth in this industry is going to come from new media and over-the-top (OTT) platforms such
as Netflix, Hotstar, Voot, etc.
From the field of journalism to advertising and from public relations to corporate communications, the media industry is offering exciting career options that students can aspire for, some of which are:
Journalism
Broadcast media
Advertising and Public relations
Events and campaign management
Corporate communication