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Shilpa Shetty and Raj Kundra's 10-year-old son Viaan Raj has kick-started a new business venture. The announcement regarding the same was made by Shilpa on her Instagram handle. The proud mommy showed off her son's achievement on social media and urged her fans to support Viaan's up-and-coming business. Viaan's new brand VRKICKS deals in shopping and retail. The young one also shared a video in which he informed the followers all about VRKICKS. 

Not only did Shilpa promote Viaan's new brand on her Instagram handle and spread the word out to her 26 million plus



followers, she also became one of the buyers of the VRKICKS. Captioning her post on social media, the proud mother stated, "My son Viaan-Raj’s first and unique business venture, @vrkickss ’creating customised sneakers'. Little children and their big dreams must always be encouraged. From the idea & concept of the venture to the designs, and even the video… it’s all him! Entrepreneur and director. What’s amazing is that at this tender age he has promised to donate some of the proceeds towards charity He’s just 10This GenZ has surprised mumZ SO PROUD! All the best, my son (sic)."
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