Laal Singh Chaddha opened with very low numbers on August 11. It recorded a 15-20% occupancy on Day 1 which is a worrying figure for an Aamir Khan film. After a break of four years, the Bollywood actor surely would have expected better theatrical prospects. However, that doesn't seem to be the case as the film turned out to be one of the biggest flops of 2022.
Prakash Jha told Cinestaan that it's a wake-up call for the industry. He said, “They should understand that they are making bakwaas. A film can’t be made only through money, corporates, and paying a high fee to the actors. One needs to write a good story that makes you understand and entertains.”
Prakash Jha continued, “They should make stories that are rooted. People from the Hindi industry are speaking in Hindi
but what are they making? They are just churning out remakes. If you don’t have a story to tell, stop making films. They should work hard and think original as people have become lethargic.”
The Gangajal director further added the boycott culture has always existed. "It's just that people are using social media as a tool of communication. If Dangal, Lagaan tanked (at the box office), then we could have understood that it happened because of the boycott. But you have made a film that didn't meet with a favourable reception. I am yet to find someone who has said, ‘wow, what a film it was,’” Prakash said. Acknowledging Aamir Khan's effort, Prakash Jha said, "I agree you have worked and tried hard but when there is no such factor in your content, you can’t say it didn’t do well because of the boycott.”