Mumbai: Ranveer Singh on Thursday was named as the National Basketball Association (NBA) brand ambassador for India. The Bollywood star says he has loved basketball and the NBA since childhood.
“I have loved basketball and the NBA since my childhood and have always been fascinated with its influence on popular culture including music, fashion and entertainment,” said Ranveer. In this capacity, Ranveer will work with the NBA to help grow the league’s profile in India throughout its landmark 75th Anniversary
Season in 2021-22.
The ‘Gully Boy’ star will attend NBA All-Star 2022 in Cleveland, where he will post behind-the-scenes social media content and meet NBA players and legends. Ranveer previously attended NBA All-Star 2016 in Toronto, where he sat courtside at the NBA All-Star Game. NBA Deputy Commissioner and Chief Operating Officer Mark Tatum said: “A Bollywood icon, Ranveer is also a dedicated NBA fan who is passionate about the league and its players.”