Rs 759 cr liquor sale during 10-day Onam celebrations in Kerala

Thiruvananthapuram: Alcohol sale in Kerala touched an all time high of Rs 759 crore during the ten-day Onam celebrations starting August 21, Bevco — the sole wholesaler of liquor and beer in the state — stated on Thursday.

Last year, the figure stood at Rs 700



crore.

Incidentally, while people gulped down liquor worth Rs 759 crore, the state government got richer by a staggering Rs 675 crore through taxes.

There were more reasons to cheer for the state as the state-run Travancore Sugars and Chemicals Limited’s Jawan Rum went off the shelves like hot cakes.