UAE’s Emaar becomes first overseas company to start a mega-mall project in Kashmir

Emaar, a real estate company of the United Arab Emirates (UAE), has opened a mall outside of Srinagar, the Union Territory's summer capital, marking the first foreign direct investment (FDI) in Jammu and Kashmir's history.

The scrapping of Article 370 on August 05, 2019, has paved the way for foreign investments in Jammu and Kashmir, which is set to



bring smiles to the faces of educated but unemployed youth, who were forced to move from pillar to post in search of employment in the past several decades.

However, for the first time, Emaar, a real estate company based in the United Arab Emirates, has invested a whopping INR 250 crore in the Srinagar suburbs where the "Mall of Srinagar" is being constructed.